Affiliates promoting the AirPhysio must follow the product’s advertising guidelines to ensure all claims are accurate, compliant, and aligned with brand-approved language.
✅ Branded Keyword Usage
Affiliates are allowed to bid on branded search terms related to AirPhysio.
This includes exact match, phrase match, and broad match.
Branded keywords may be used in ad copy, headlines, display URLs, and metadata.
Examples of allowed branded terms:
AirPhysio
Air Physio
AirPhysio Device
AirPhysio Reviews
❗ Negative Keyword Enforcement
Affiliates are prohibited from bidding on competitor brand names or misleading search terms. This includes but is not limited to:
Medical device brand names other than AirPhysio
Keywords implying AirPhysio is a prescription device or equivalent to prescription medication
⚠️ Messaging Restrictions
To avoid misleading or non-compliant claims, do not use medical language that overstates the product’s benefits. All promotional content—including ads, landing pages, emails, videos, and influencer content—must follow these rules:
❌ Do NOT Say:
That AirPhysio “cures” or “treats” any medical condition
That AirPhysio is “FDA approved”
That AirPhysio is a replacement for prescribed medication or inhalers
✅ What You Can Say:
AirPhysio is a drug-free device that supports lung health and respiratory hygiene
AirPhysio helps loosen and mobilize mucus to promote easier breathing
Users have reported feeling clearer airways and improved lung function after regular use
AirPhysio is easy to use, portable, and requires no batteries or refills
🚫 Discount Messaging Restrictions
Affiliates must not promote or imply any discount beyond what is brand-approved. Specifically prohibited:
“50% off” or “half off” language
“Buy one, get one 50%” or stacked discounts suggesting 50%+ savings
Only use the discounts and promotions explicitly provided by the brand.
🔍 Why These Rules Matter
Using unapproved claims or bidding on branded terms can damage advertiser relationships and violate legal and regulatory standards.
Violations may result in:
Removal from the AirPhysio offer
Payout holds
Suspension or termination from the GiddyUp Network
✅ Stay Compliant
Avoid all prohibited keywords in your paid traffic campaigns
Stick to approved messaging and benefits backed by the brand
Review your creatives and ad copy regularly to ensure compliance
If you have any questions, reach out to Platform Support or email compliance@giddyup.io