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Shiny Smile Offer

Compliance & Negative Keyword & Messaging Policy

Affiliates promoting the Shiny Smile offer must follow strict compliance guidelines to ensure all promotional content remains accurate, compliant, and aligned with brand standards.


⚠️ Logo & Trademark Restrictions

Affiliates are strictly prohibited from:

  • Altering, distorting, or creating derivative versions of the Shiny Smile logo.

  • Using competitor logos (e.g., Instasmile, Brighter Image Lab, PopOn Veneers, Perfect Smile).

  • Implying official endorsements from the ADA (American Dental Association), FDA, CDC, or other medical/government authorities.

This applies across all promotional uses, including:

  • Paid ads (images, banners, videos)

  • Landing pages or funnels

  • Product comparison or review sites

  • Emails, blogs, or social media posts

Do NOT:

  • Claim FDA or ADA approval.

  • Suggest Shiny Smile permanently fixes dental issues (e.g., “cures gaps,” “repairs teeth”).

  • Overpromise durability (e.g., “guaranteed to last forever”).

  • Reference or compare to competitor brand names in ad copy, landing pages, or creatives.


🔍 Brand Bidding Restrictions

Affiliates are not permitted to bid on branded terms in any paid search campaigns. This includes (but is not limited to):

  • shiny smile

  • shiny smile veneers

  • shinysmile

  • shinysmileveneers

  • shiny smiles

  • shiny smile veneer

  • shinny smile

  • shinysmiles

  • shinny smile veneers

  • shiny veneer

  • shiny veneers

  • shinysmile veneer

  • shinysmile veneers

  • shiny smile veneer reviews

  • shiny smile veneer usa

This restriction applies across all paid search platforms (Google, Bing, etc.), ad copy, display/tracking URLs, and domains/subdomains.


Stay Compliant

Use only approved creative assets provided in the Shiny Smile creative folder.

Highlight approved messaging such as:

  • “100% custom-made snap-on veneers”

  • “Bright, white smile instantly – without the expense or tooth damage”

  • “Designed by real dentists with thousands of 5-star reviews”

  • “Yes, you can eat with them”

Focus on benefits like confidence, affordability, and non-invasive design.


⚠️ Why This Matters

Improper use of competitor names, unverified medical claims, or brand bidding violations can mislead customers, create legal exposure, and harm brand reputation.

Violations of this policy will result in:

  • Removal from the Shiny Smile offer

  • Payout holds

  • Suspension or termination from the GiddyUp Network

For creative review or asset approval, contact Platform Support or email compliance@giddyup.io before launching your campaign.

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