To protect the integrity of the Audien brand and ensure compliance with advertising standards, affiliates promoting the Audien offer must strictly adhere to the policies below.
❗ Negative Keyword Enforcement
The following branded and restricted terms are strictly prohibited in paid search campaigns across all platforms (Google, Bing, etc.). This applies to exact match, phrase match, broad match, and use in:
Ad copy or headlines
Display/tracking URLs
Domains or subdomains
Meta descriptions or hidden text
🚫 Prohibited Keywords
These applies to both Audien and Audien 2 offers.
audien
audien hearing
audien hearing aids
audion
audian
oddien
atom
audien atom
ion
audien ion
walmart hearing aids
walmart
adam hearing
adam
⚠️ No “Official” or Misrepresentation Language
Affiliates may NOT:
• Claim or imply they are the “Official Site”
• Use phrases such as “Official Audien Site,” “Official Audien Hearing Site,” or similar variations
• Imply ownership, direct brand affiliation, or authorized representation
Any “official” language or brand impersonation messaging is strictly prohibited.
⚠️ Messaging & Claims Policy
Affiliates must NOT use the following claims or phrases in any promotional materials, landing pages, ads, or emails:
❌ Do NOT Say:
Anything related to “FDA” (approval, clearance, etc.)
That the devices are “digital”
That they “treat” or “cure” hearing loss, tinnitus, or other conditions
That they use the “same technology” as prescription hearing aids
Any mention of tinnitus
These restrictions apply universally to all creative formats.
✅ What You CAN Say:
Focus on product benefits such as amplifying sound, user comfort, discreet design, and affordability
Highlight features like easy-to-use, rechargeable, or long battery life (as long as they're true to the product)
Emphasize accessibility, such as over-the-counter hearing solutions
🔍 Why Compliance Matters
The Audien brand is regulated and highly sensitive to misleading or unverified claims.
Violations of this policy may result in:
Removal from the Audien offer
Payout holds
Suspension or termination from the GiddyUp Network
✅ How to Stay Compliant
Regularly review your creatives, keywords, and landing pages
Only use approved marketing materials
Avoid all restricted keywords and claims
When in doubt, reach out for review.
For any questions or help with your Audien campaign, contact Platform Support or email compliance@giddyup.io.