Affiliates promoting the Moonbird offer must follow strict compliance guidelines to ensure all promotional content remains accurate, compliant, and aligned with brand standards.
⚠️ Logo & Trademark Restrictions
Affiliates are strictly prohibited from:
Altering, distorting, or creating derivative versions of the Moonbird logo.
Using competitor logos (e.g., Calm, Headspace, Muse, Oura, Fitbit, Apple Watch).
Implying official endorsements from government agencies, medical institutions, or doctors.
This applies across all promotional uses, including:
Paid ads (images, banners, videos)
Landing pages or funnels
Product comparison or review sites
Emails, blogs, or social media posts
❌ Do NOT:
Claim that Moonbird treats, cures, or diagnoses anxiety, depression, or other medical conditions.
State or imply that Moonbird provides medical or therapeutic outcomes (e.g., “clinically proven to stop panic attacks”).
Suggest Moonbird is FDA approved, doctor prescribed, or government certified.
Use fear-based or emotional manipulation tactics (e.g., “your stress is destroying your health”).
Reference or compare to competitor brand names in ad copy, landing pages, or creatives.
Create false urgency or deceptive guarantees (e.g., “100% guaranteed to cure your stress”).
✅ Acceptable Language:
“Helps you relax and calm your mind in minutes.”
“PhD-invented and science-backed for better breathing and stress management.”
“A handheld breathing coach designed to help you feel calmer and more focused.”
“Supports relaxation and mindfulness without counting, screens, or effort.”
🔍 Brand Bidding Restrictions
Affiliates are not permitted to bid on branded terms in any paid search campaigns.
This includes (but is not limited to):
“Moonbird”
“Buy Moonbird”
“Get Moonbird”
“Moonbird device”
“Moonbird breathing”
“Moonbird.com”
Misspellings, pluralizations, and variations must also be added as negative keywords.
🧠 Content Guidelines
All creative and messaging must:
Be factual, balanced, and non-exaggerated.
Clearly represent the product and its intended use.
Avoid medical claims or diagnostic implications.
Follow FTC disclosure rules for testimonials, endorsements, and reviews.
🚫 Policy Violations
Violations of this policy will result in:
Removal from the Moonbird offer
Payout holds
Suspension or termination from the GiddyUp Network
For creative review or asset approval, contact Platform Support or email compliance@giddyup.io before launching your campaign.