Affiliates promoting SnoreStop must follow the compliance standards below to ensure all messaging remains accurate, transparent, and aligned with approved product claims.
SnoreStop is formulated for non-apneic snoring only. Any messaging that implies treatment of medical conditions, including obstructive sleep apnea (OSA), is strictly prohibited.
🚫 Prohibited Keywords
Affiliates may not bid on, target, or use the following keywords in paid search campaigns, domain names, URLs, or ad copy:
sleep apnea
OSA
snoring device
snorestop
snore chewable tablets
snore stop
snore oral spray
Using these keywords in paid advertising, display URLs, or landing page URLs is not permitted.
⚠️ Medical Accuracy & Claim Limitations
Affiliates must clearly distinguish between common snoring and obstructive sleep apnea (OSA).
SnoreStop:
Does not treat, cure, or diagnose sleep apnea
Is intended for non-apneic snoring
May support quieter sleep when snoring is related to nasal congestion or inflammation
OSA is a serious medical condition that requires evaluation and treatment by a licensed healthcare provider.
For educational reference only:
WebMD
❌ Prohibited Claims
Affiliates must NOT claim or imply that SnoreStop:
Treats, cures, prevents, or diagnoses obstructive sleep apnea (OSA)
Replaces CPAP therapy, medical evaluation, or physician-directed treatment
Works for people who stop breathing during sleep
Is medically proven, clinically guaranteed, or doctor-approved
Stops snoring outright or guarantees results
Provides instant, permanent, or universal relief
✅ Approved Messaging Examples
Affiliates may state that SnoreStop:
Helps stop snoring associated with non-apneic causes
Is designed to support quieter sleep for people who experience occasional or habitual snoring
May help reduce snoring caused by nasal congestion or inflammation
Supports more restful sleep for both the user and their partner
⚠️ Important
Always use language such as:
“Helps stop snoring”
“May help reduce snoring”
Affiliates must never state or imply that SnoreStop definitively “stops snoring.”
🧠 Messaging Tone
Promotional messaging should focus on:
Sleep comfort
Nighttime wellness
Supportive relief
Avoid:
Medical claims
Guarantees
Disease-related language
Messaging should remain educational, responsible, and consumer-safe.
🔍 Medical Condition Clarification
Affiliates must not blur the distinction between snoring and sleep apnea.
Important facts:
Up to half of adults snore regularly
Only a small percentage of snorers have obstructive sleep apnea
Snoring alone does not equal sleep apnea
Sleep apnea involves repeated breathing interruptions during sleep and requires medical evaluation and treatment.
Any content referencing apnea must clearly state that SnoreStop is not intended for apnea-related snoring.
🧾 Landing Page & Creative Guidelines
Affiliates must:
Use only approved landing pages, advertorials, and creative assets
Ensure all content complies with FTC advertising standards
Ensure testimonials reflect typical user experiences
Affiliates must not include:
Medical claims
Diagnostic language
Fear-based messaging
Alarming health outcomes
🚫 Prohibited Promotional Tactics
The following promotional methods are strictly prohibited:
Medical comparisons (e.g., “better than CPAP”)
Before-and-after claims implying guaranteed results
Fear-based health warnings tied to untreated snoring
Claims suggesting SnoreStop addresses:
heart disease
oxygen deprivation
apnea-related health risks
⚠️ Policy Enforcement
Violations of this policy may result in:
Immediate removal from the SnoreStop offer
Payout holds or commission reversals
Suspension or termination from the GiddyUp Network
Affiliates are responsible for reviewing and complying with all compliance requirements prior to launching any campaigns.
For additional guidance, consult the Brand Compliance Library.
