Affiliates promoting CordBrick must follow the compliance guidelines below to ensure brand protection and maintain eligibility within the GiddyUp Network.
❗ Negative Keyword Enforcement
Affiliates are strictly prohibited from bidding on any branded terms in paid search campaigns. This includes:
Paid search ads (e.g., Google, Bing)
Display/tracking URLs
Domains and subdomains
Ad copy, headlines, or metadata
🚫 Prohibited Keywords
CordBrick
The CordBrick
CordBrick.com
CordBrick Cable Organizer
Cord Brick
These terms are trademarked and may not be used under exact match, phrase match, or broad match targeting.
⚠️ Messaging Restrictions
Affiliates must avoid making exaggerated claims about the product’s capabilities or positioning CordBrick as a universal or guaranteed solution.
❌ Do NOT Say:
“CordBrick eliminates all cord clutter”
“CordBrick guarantees no more tangled cables”
“CordBrick is the only cord organizer you’ll ever need”
Any language implying guaranteed performance or exclusive claims
✅ You MAY Say:
“CordBrick helps keep your cords organized and in place”
“Designed to prevent cables from slipping off your desk or nightstand”
“A simple, weighted solution to tame your everyday cords”
“CordBrick is a compact, versatile cable holder for home, office, or travel”
🔍 Why This Matters
These branded terms are protected by trademark, and unauthorized usage in paid advertising.
Creates unfair competition
Misleads shoppers
Violates contractual agreements with the brand
🚫 Violations Will Result In:
Removal from the CordBrick offer
Payout holds
Suspension or termination from the GiddyUp Network
✅ Stay Compliant
Use non-branded, benefit-based keywords in paid search campaigns
Do not include brand names in your headlines, ad copy, or tracking URLs
Stick to approved, factual messaging—avoid sweeping or exaggerated claims
Contact us before launching if you're unsure about compliance
💬 Need Help?
For messaging approvals or keyword compliance support, contact Platform Support or email:
📧 compliance@giddyup.io